You’ve heard the talk: the metaverse is dead. Global searches for the term “metaverse” have dropped by 80%, and nearly two thirds of US adults still don’t understand the hype. Is there any hope at all for this concept that tech giant and Meta CEO Mark Zuckerberg invested over $10,000,000,000 in? If so, that’s a …
Have you heard about these companies that are stressing over GA4? (That’d be Google Analytics 4, for you fans of the long form.) Well… maybe you should be one of those stress-obsessed. Just look at some of what’s got businesses losing sleep (and clicking links) as they wonder and worry about how GA4 can impact …
GA4 Myths & Truths for Business & Marketing Leaders Read More »
Are you a business owner or marketer looking for new and creative ways to market your products and services? If so, you need to put TikTok into your media/marketing mix. TikTok is a social media platform that allows users to create and share short videos with others. Unlike other social media platforms such as Facebook …
How To Market Your Products And Services Using Tiktok? Read More »
New life for this EE (energy efficiency) program and a break into the SmartHome market.
A four year messaging and media strategy to introduce TOU (time of use) rates to all Californians.
Yes, it’s as sexy as it sounds. We marketed some of the biggest rock bands and crooners in the world–plus built the ecommerce to sell their music.
