Work

DTE Insight & Smarthome

New life for this EE (energy efficiency) program and a break into the SmartHome market.

A whole new look and marketing to grow this fitness equipment company.

A four year messaging and media strategy to introduce TOU (time of use) rates to all Californians.

New name, new brand, new products, new site, new marketing and more sales.

Defined a new brand, messaging and customer experience for a then-startup company.

Introduced a sophisticated new high-bioavailability CBD product to the market.

Yes, it’s as sexy as it sounds. We marketed some of the biggest rock bands and crooners in the world–plus built the ecommerce to sell their music.