Energy Marketing – The New Fundamentals for Every Marketer
The One Guide You Need to Navigate Energy Marketing Today.
Whether you are new to the energy industry or a seasoned program implementer who wants to better how marketing works in your industry, our free guide was designed for you.
Here is a sampling of what is included:
- What makes marketing energy and utilities different than any other industry.
- The 4 Ps of marketing and how they related to the energy space.
- The 8 key ares of modern energy marketing and how they fit in to an overall strategy.
- How to develop a strategy and choose the correct tactics.
- Tips for successful execution.
- The components of a successful marketing stack.
- How to measure your outcomes and use analytics.